Monthly Archives: April 2015

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Top Reasons You Still Need to Use Email Marketing

Marketing for your small business is easier than ever with the abundance of possibilities that social media has to offer. With numerous social sites at your disposal, why would you still bother with the email marketing approach? We’ve come up with the top reasons you still need to be utilizing this strategy now and in the future.

  1. Email has a wide reach. Customers can act on your timely messages immediately from anywhere. Since they access email on a variety of devices, your email campaign doubles as mobile marketing, too. Anyone with a computer, laptop, smartphone or tablet will see your message.
  2. It’s […]
By |2017-03-29T18:59:28+00:00April 23rd, 2015|GMS Blog|Comments Off on Top Reasons You Still Need to Use Email Marketing

Four Ways to Use Hashtags in Your Event Marketing

Social media is an essential marketing channel for event marketers. While planning your event, don’t forget to incorporate an official hashtag that will assist you with gaining prospects, deepening relationships with existing customers or clients, and attracting attendees. Below we have offered four ways in which to incorporate hashtags before and during your event.

  1. Choose your official hashtags –Before you create your event hashtag, keep in mind that there is only room for 140 characters on Twitter, so you’ll want to keep it short and specific. If your event is held annually, include the year to distinguish this year’s event. […]
By |2017-03-29T18:59:28+00:00April 6th, 2015|GMS Blog|Comments Off on Four Ways to Use Hashtags in Your Event Marketing