Monthly Archives: October 2015

Does your business have a blog? If not, it needs to become a priority. Global Marketing Solutions content creator Elizabeth Patterson says, “A blog gives your company a voice by creating a place to talk about new services or products.” It’s a simple, easy-to-use platform for connecting and sharing timely, relevant information with customers.

Blogging helps drive traffic to your website. In each blog entry, be sure to provide suitable links from your blog page back to your main website. This way you are ensuring that those audiences who have […]

With so many options available regarding where to place your brand’s message and what that message should be, a content plan is an integral tool to keep you on track. It can also lessen the risk of leaving out an important part of your marketing when things are hectic or moving fast at your company.

“Content marketing is the buzz term these days. Maintaining consistency and increasing your content creation efforts and distribution are more important than ever before,” said Eva Faircloth, Global Marketing Solutions content director. According to the Content Marketing Institute, 70 percent of marketers say they are creating […]