September 2016 - Global Marketing Solutions

Why You Should be Snap Marketing

Snapchat is a fun, engaging social media platform where users are really open about their lives and experiences in the moment. The social network has been making headline news, which has also helped make it a household name. If you haven’t already added Snapchat to your marketing efforts, you could be missing out on great opportunities. It’s an ideal platform for conducting market research, especially for consumer products or services.

It’s hard to deny the social, cultural and financial impact of 100 million daily active users. There’s a reason why brands are clamoring to get on Snapchat: […]

By GMS|2017-03-29T18:59:22+00:00September 28th, 2016|GMS Blog|0 Comments

The Best List—Storytelling, Social ROI, IoT News and more

Welcome to the latest issue of The Best List, your all-things-marketing snippet list of smarts! This time, we have fascinating articles on storytelling for marketers, information on social ROI, updates from Facebook for mobile sites, some secret information from Google that’s no longer totally secret, and an article on connected . . . bottles of rum. Hey, we like to include a little something for everyone!

By admin|2017-03-29T18:59:22+00:00September 22nd, 2016|GMS Blog|0 Comments

6 Tips for Writing Eye-Catching Headlines

How do you get people to actually read the business blogs or articles that you create? It’s vital that you learn just what makes a headline resonate with your readers, and that means more than good content. Think of it this way: The headline is the sundae and the content is the cherry on top.

Check out these need-to-know tips for creating headlines that will draw the reader’s interest.

Use numbers. Starting your title with numbers will grab people’s attention. Numbers tell your reader in just a few characters what […]

By GMS|2017-03-29T18:59:22+00:00September 15th, 2016|GMS Blog|0 Comments

The Best List—Pokemon, Selling, Repurposing and More

Wow, this issue of The Best List is packed with marketing deliciousness! Find out why Pokemon, Go really matters, how to use incremental selling to better your bottom line, how to potentially double your email open rates, and more. Lots of how-tos here for today’s marketer, who knows it’s all about keeping up!