Despite growing numbers on other social media platforms, Facebook, with its 1.32 billion users who check in on a daily, continues to be an extremely productive avenue for marketers. The recently completed launch of Facebook Watch is making it even more competitive with other streaming platforms. The Watch tab is now active on all accounts and its episodes will be integrated in users’ News Feeds, driving views and creating demand.
Video is already extremely popular on Facebook, but this new platform takes it to a new level. Watch will focus on episodic content that fits into a theme or storyline and […]