The Advantages of Twitter Ads

Twitter’s more than 300 million active users sending 500 million tweets a day offer both opportunity and challenge for brand marketing. But with an active audience of that size and a pervasive presence in today’s communication stream, the opportunities are well worth taking on the challenges.

As a result, Twitter has become a leading social media platform for businesses, enabling brands to engage through contests, live chats and advertising. Twitter ads have become an extremely useful tool for reaching this valuable audience.

Twitter offers three types of advertising options: promoted tweets, promoted accounts […]